eToro

Multi-asset brokerage and social trading platform listed on Nasdaq with over 40 million users

Exchange KYC required Founded 2007 Israel
Visit etoro.com
Our score
Good
Maker fee 1%
Taker fee 1%
KYC required Yes
Accepts US customers Yes

What is eToro?

eToro is a multi-asset trading platform that combines cryptocurrency investing with traditional equities, ETFs, and social trading features. Listed on Nasdaq under the ticker ETOR, it connects over 40 million registered accounts across global markets with a single account balance.

Corporate background and leadership

The company was founded in 2007 as RetailFX in Tel Aviv by Yoni Assia, Ronen Assia, and David Ring. Yoni Assia serves as Chief Executive Officer, having previously co-authored the Colored Coins whitepaper with Vitalik Buterin in 2012. Ronen Assia serves as Executive Director after leading early technology and product design. Headquartered in Bnei Brak, Israel, with a workforce of around 1,200 employees, the firm raised funding from backers such as Spark Capital, Social Leverage, and SoftBank before raising $620 million in its May 2025 Nasdaq initial public offering.

Trading mechanics and custody

eToro operates a centralized custodial brokerage model. Cash balances sit in segregated bank accounts at institutions including Barclays, Deutsche Bank, and BNY Mellon. Crypto purchases grant ownership of the underlying digital assets, which users can hold on the platform or transfer out to the custodial eToro Money mobile wallet. Beyond manual order execution on its web interface and eToro Edge desktop terminal, the CopyTrader tool lets users automatically replicate the trades of vetted Pro Investors in real time.

Fee structure and regional access

Real stock and ETF trades incur zero broker commissions, while crypto trading carries a straightforward fee capped at 1% for standard users and stepping down to 0.3% for high-volume accounts. Options trading is commission-free for US residents, subject to regulatory fees, and costs $0.50 per contract for international users. Identity verification (KYC) is mandatory for all accounts. The platform is accessible across 75 countries, welcoming users from the UK, EU, US, and Australia.

Regulatory record and operational scale

eToro holds regulatory licenses across multiple jurisdictions, including CySEC license 109/10 in Cyprus, FCA FRN 583263 in the United Kingdom, and ASIC AFSL 491139 in Australia. In December 2025, the company reported 3.81 million funded accounts and $18.5 billion in customer assets under administration. Its acquisitions include crypto wallet provider Zengo for approximately $70 million in April 2026 and US brokerage TradeZero for up to $231 million in August 2026.

Risks and product trade-offs

Holding crypto on eToro involves centralized counterparty risk, as users do not manage private keys directly on the primary exchange. The flat 1% crypto fee is higher than standard maker-taker fees on dedicated cryptocurrency order-book exchanges. Additionally, regulatory limitations apply different asset restrictions and CFD availability depending on the user's country of residence.

Founders

Yoni AssiaFounder & CEO
Ronen AssiaFounder and Executive Director
Hedva BerGlobal COO & Deputy CEO
Best for:Beginner social and copy tradersMixed crypto and equity investorsRegulated European and UK retail investors

Pros and cons

Pros

  • Publicly traded on Nasdaq under ticker ETOR
  • Regulated across major jurisdictions by the FCA, CySEC, and ASIC
  • Customer funds kept in segregated accounts at major global banks
  • Zero broker commissions on non-leveraged stocks and ETFs
  • CopyTrader system lets users mirror top-performing public accounts

Cons

  • Standard crypto fee capped at 1% is higher than pure crypto exchanges
  • Centralized custody model where users do not hold private keys directly
  • Mandatory KYC identity verification required before trading starts
  • Asset availability and leverage limits vary significantly by jurisdiction

Our review

3.8/5
Good

eToro combines regulated stock, ETF, and crypto trading with social copy-trading features, but charges a flat 1% crypto transaction fee capped at retail volume.

Fees2.5
Security & trust4.5
Asset selection3.5
Ease of use4.5
Support3.5

Founded in 2007 by Yoni Assia, Ronen Assia, and David Ring, eToro is a publicly traded brokerage listed on the Nasdaq under the ticker ETOR. The platform provides access to stocks, exchange-traded funds, and digital assets across 75 countries. Supervised by regulators including the UK FCA, Cyprus Securities and Exchange Commission (CySEC), and the Australian Securities and Investments Commission (ASIC), user client funds sit in segregated accounts at banks such as Barclays, Deutsche Bank, and BNY Mellon. As of December 2025, eToro reported 3.81 million funded accounts and $18.5 billion in assets under administration.

For crypto investors, fee structure remains the primary trade-off. eToro charges 1% on every crypto transaction, scaling down to 0.3% only for high-volume accounts. While stocks and ETFs carry zero commission fees, that 1% fee on crypto spot trades is steep compared to specialized spot crypto exchanges. Centralized systems handle crypto deposits and custody, with separate withdrawal paths supported via the eToro Money wallet. Unlike native crypto exchanges that provide cryptographic proof of reserves, eToro relies on traditional financial audits and regulatory oversight.

The platform's main differentiator is CopyTrader, which automates copying trades from approved investors, alongside curated Smart Portfolios and the desktop-oriented eToro Edge terminal. Account setup requires complete identity verification (KYC), with minimum deposits starting around €50 depending on the region.

eToro suits long-term investors seeking a single regulated hub to hold mainstream crypto alongside equities and index funds. Active crypto traders requiring low execution fees or direct self-custody will find dedicated crypto spot exchanges better aligned with their needs.

Listings are researched and drafted with AI assistance from public sources, then checked for accuracy and readability. Spot an error? Tell us. Editorial policy.
Sources (3)

Specs

Markets Spot, Options, Copy trading · unverified
Maker fee 1% · unverified
Taker fee 1% · unverified
KYC required ⓘ Yes · unverified
Accepts US customers Yes · unverified
Staking / earn Yes · unverified
Mobile app Yes · unverified
Licenses & registrations FCA, CySEC, ASIC, MAS · unverified
Security features Segregated accounts, 2FA · unverified
Futures & perpetuals Yes · unverified
Copy trading Yes · unverified
P2P market No · unverified
Earn / savings products Yes · unverified
User protection fund Yes · unverified

Not disclosed by the provider: Coins listed, Fiat deposit methods, Proof of reserves, Max leverage (x), Referral program.

Data from the provider's website and public sources. Fees and availability change; confirm on the official site before you sign up.

Key features

CopyTrader functionality

Lets users browse verified portfolios and automatically mirror the positions and adjustments of selected traders.

Dual desktop interfaces

Offers standard web execution alongside eToro Edge, a dedicated desktop terminal featuring advanced charts and alerts.

Custodial wallet transfers

Allows supported cryptocurrency positions to be transferred to the standalone eToro Money mobile wallet application.

Tiered crypto pricing

Charges a maximum fee of 1% on spot crypto transactions, reducing to 0.3% for high-volume volume accounts.

Virtual practice portfolio

Provides every verified user with a $100,000 demo account to test strategies across all asset classes.

Smart Portfolios

Packages thematic baskets of equities, cryptoassets, and ETFs into single pre-allocated investment products.

Inside eToro

CopyTrader

A social investment feature that lets users review historical returns and automatically mirror trades placed by selected investors.

Smart Portfolios

Curated thematic investment bundles combining various assets, including diversified crypto baskets and cross-market holdings.

eToro Edge

A dedicated desktop trading terminal integrating charting tools, custom watchlists, and market alerts.

eToro Money wallet

A custodial crypto wallet application that allows users to send, hold, and transfer supported digital assets off the brokerage interface.

Tori

An artificial intelligence assistant providing conversational sentiment analysis and trade execution support directly within chat.

eToro Academy

An open learning hub offering video guides, interactive courses, and tutorials spanning crypto basics and portfolio construction.

eToro screenshots

The eToro homepage displays navigation, an investment-themed hero section, and a cookie banner
The eToro homepage displays navigation, an investment-themed hero section, and a cookie banner · Oct 23, 2026
CopyTrader: The eToro CopyTrader marketing page shows its hero section and an explanation of copying top-performing traders
CopyTrader: The eToro CopyTrader marketing page shows its hero section and an explanation of copying top-performing traders · Oct 23, 2026

What users say about eToro

User sentiment is deeply divided, with newer investors praising the accessible interface while seasoned users heavily criticize a recent mobile app overhaul. Major complaints center on the degraded new UI layout and persistent difficulties withdrawing funds or reaching support.

Top goods

  1. Easy to use for beginners 7 people 123
  2. Copy trading and social investing features 2 people 12

Top bads

  1. Unpopular new app interface and layout 18 people 123
  2. Withdrawals delayed or blocked 6 people 123
  3. Unresponsive customer support 3 people 123
  4. Trading API errors and bugs 3 people 123
  5. Copy trading unavailable or restricted 2 people 12

In their own words

“Diamond in the rough I decided to try a little investing. I don’t know much about it, but got some information on some particular stocks. 3 other apps before this one. I successfully loaded money on one app. That’s as good as it gets. Couldn’t even find the stocks I was looking for.”
App Store · Oct 1, 2026 · View post
“Super Easy for Anyone! This is a great platform for first time investors or anyone who wants to take control of their financial future!”
App Store · Aug 26, 2026 · View post
“Sorting positions So you used to be able to sort positions by date and now you can only sort them by p/l or value. I find this change very frustrating because I've got lots of positions on my assets and it's now difficult to keep track of them all.”
Reddit · r/Etoro · Oct 23, 2026 · View post
“Unable to Withdraw My Money I have been using eToro for years and invested thousands of dollars through the platform. Now that I am trying to withdraw my funds, I cannot transfer them to a bank account and the only option available is PayPal.”
App Store · Jul 31, 2026 · View post
“Please allow us to go back to the old app. This app is a joke and was developed by people who have never used eToro. In the charts, you can't even set a specific color to an indicator, you can't specify the thickness of the line. The Supertrend indicator for example is always the same color.”
Reddit · r/Etoro · Oct 12, 2026 · View post

Based on 100 Reddit posts and comments, 38 App Store reviews from the last 12 months, checked Oct 23, 2026. These are posts by users on other sites, not reviews submitted on CryptoReview.

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Funding and investors

$1BTotal raised
7Rounds
15Investors
  1. Funding round Mar 2023 $250M
    Source
  2. Funding round Mar 2018 $100M
    Source
  3. Funding round Dec 2014 $27M
    Source
  4. Funding round Mar 2012 $15M
    Source
  5. Third funding round Jun 2010 $2.4M
    Source
  6. Series B Mar 2009 $6.3M
    Source
  7. Series A $1.7M
    Source

FAQ

Who founded eToro?

eToro was founded in 2007 by Yoni Assia, Ronen Assia, and David Ring. Yoni Assia serves as the company's Chief Executive Officer.

What are eToro's crypto trading fees?

eToro charges a 1% fee on each cryptocurrency buy and sell order. The rate starts at 0.3% for designated high-volume traders.

Is KYC required to trade on eToro?

Yes, eToro requires identity verification for all users to comply with its regulatory obligations under the FCA, CySEC, and ASIC.

Where does eToro hold user funds?

Client funds are kept in segregated bank accounts at major institutions including Barclays, Deutsche Bank, and BNY Mellon, separated from the company's corporate balance sheet.

Does eToro have its own token?

eToro does not issue a platform crypto token, but the parent company trades publicly on Nasdaq under the equity ticker symbol ETOR.

How does eToro CopyTrader work?

CopyTrader allows users to automatically replicate the trades of selected Pro Investors in real time. Investors choose an allocation amount, and the system executes proportional orders automatically.

Latest from eToro on X

etoro
@eToro · 353.6K followers
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Meet the Copy Tank judges.

Featuring judges from etoro, Base44 and SpaceXSI, plus the audience watching live.

They’ll hear six investment pitches, then have their say, and you’ll have yours by allocating virtual money across the investors you choose to copy.

Set your reminder.
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Big Tech is sliding. Who’s stepping into the spotlight? 👀

Global Market Strategist @lale_akoner and Market Analysts @maxwi_etoro & @Molina_Jorda unpack the tech selloff, sector rotation and Bitcoin.

*Don’t invest unless you’re prepared to lose all the money you invest. https://t.co/dBENFlHjG1
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Alphabet’s search business is facing fresh questions...

Want to hear more about Microsoft, the Fed and the rest of the week’s market headlines?

Watch or listen to Market Bites now. 🎧

$GOOG https://t.co/khQW7Tq3N1
5 5 15 70.8K View on X
Set your reminder. Copy Tank is going live.

Six pitches. Six investment strategies. Your virtual $1 million pot.

Watch the live pitches, hear from the judges and decide how to allocate your virtual money across the investors you choose to copy.

4 November, 14:20 GMT.
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4 6 109 7.5M View on X
Your AI.
Your portfolio.
Now connected.

Connect Claude, Grok or ChatGPT to etoro. Ask about what you hold. Then you can act on what you find.
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Recent public posts from @eToro, shown as published. Not reviewed or endorsed by CryptoReview.

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